Content Management Systems

I have begun to use Joomla, and obviously like the online version, but a few comments from people who are professionals in this strategy, point to a different scenario too, take your decision : 1.  Content creation should keep privacy in mind, propriety content should not be available to any...

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Keywords and SEO

 Been trying to get traffic to this blog for a while, and in the process came across a lot of people who had attempted a few things to get visitors on to their site.  One of the best ways to do this is to use Google Adsense and Adword, a much underrated and yet today the best way to generate traffic and make money at the same time.  In an attempt, to check this out, I have started...

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Tracking Those Hits

So you have a new blog or website, there are visitors coming on to the site, you want to make this site a big success, ideas are brewing up in the head, ten thousands of them.  Before you take the next step, remember to always acknowledge all your existing readers.  A common refrain that...

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Design Innovation

Going back to my post on "Innovation in Solar", there are a number of things that need to be exchanged with you, one for instance what is the Total Load as opposed to the Total Watt Hours (Whrs).  Solar deals in kWhrs or kilowatthours which comprises one unit of electricity.  Every time the meter in the house turns a unit it has consumed a kWhr.  Re-posting my original writing here...

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Many a Slips before the Sip

There was a time, when I would sit and talk with a client purely on what they told me was the prospect for a particular region and go by their hunches.  Today, I am alright having lunch with them, but wouldn't entertain them for more than a couple of hours, if my intuition told me that there was an insurmountable gap between reality and expectation.  Last night, I was up making all the...

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The Client Wishlist

Most Sales people indulge in a little bit of fantasy, a little bit of mind play, around which they build their orders.  I for instance dream of my 10 million that I will make sooner than later, and it will be soon when I have my dream come true.  Imagine a world where nobody dreamt, people abusing each other and fighting for every single new thought, resorting to being penny wise.  It...

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Innovation in Solar

So, you have an idea, the Web is a medium to sell and then some, there are a million of people waiting to see what you have got, the Government has all the legislation in place, the market is just right for the product and the Sun shines everyday now.  You know, for instance that there are 1000W in a KW, that the Generator rating is in kVA and how to calculate the Total Load of any given site,...

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Internet Marketing Skills

Last night I started with a goal in mind, to get the CD/DVD project on track, its been delayed due to my own laziness and some technological glitch that I hadn't been able to resolve in the software.  Well, all that was in the past, as I started work on Macromedia Authorware 7.0, and as spoken...

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The Chef's Special

Interestingly, with the meeting with a client fixed for Wednesday, I still haven't got the time to make presentations, ideally, I would have preferred the traditional approach, make some presentations, carry brochures, costing and pricing details and a proposal template to clinch the deal on the spot....

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Present Tense - Future Perfect

I have been working on this post interminably, the last two days were spent trying to figure out what I wanted to achieve.  Obviously not an easy task, knowing that the industry is still in a nascent stage here, even though Alternate Energy has been around for over 40 years.  My mind has...

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The Psychology of Solar Sales

As a first step to my last post, I decided that today was going to be the day I would begin my latest big project, been thinking about this for almost 2 months, collecting data and content, writing and rewriting how I think solar should be sold.  We all start as Consultants, I did too, before I went on from Regional Manager to General Manager to an Associate Vice President.  It is still...

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A Purchase Order for An Idea

Been at it, getting an order has not been easy, especially in the segment, renewables, where everybody thinks its about getting some electrical wires together to fit. The approaches have been many, and they fit in tightly into a model, that I call SCALA.  New product development means the following : 1.  Simplicity 2.  Convenience 3.  Accessibility 4.  On the Ledge...

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League of Extraordinary Gentlemen-

I have been researching renewable energy for a while now, and found a few things, that I list out below, that I have assumed you will find very interesting. It all began with my meeting with a gentleman called Atam Kumar, a gentleman par excellence, and a pro in the field, consulting to many companies, at least as many as I can count on my fingers. I was ushered into his office, and as I slipped...

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Whatever Will Be will Be !!!!

I have been solarizing for over 2 months now, have travelled the lengths and breadths of the country, incredible India as it is called.  The one common strain I hear across is "Is it viable ?" said the farmers in Odisha and then in the North Eastern state of Darjeeling. "Seems uncanny." I began...

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Fresh - X, March Edition

March 2013 | Fresh Energy Co | +91 9990256661 For Subscribing or full version write a mail to : maninder.s.kumar@gmail.com;info@freshenergy.co Fresh-X Privatisation of Power - How It Helps In India the opposition to privatisation are plenty and many and more so, with the privatisation already happening in  a few states in the country and the latest initiative by the Bihar Government...

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